Apparently, Volvo has no Sense of Humor

For years, enthusiasts, myself included, have enjoyed Dave Barton’s “Prancing Moose” Volvo decals and accessories. Out of the blue, however, Volvo has issued him a Cease and Dessist letter. Why the sudden change? We don’t know, but we wonder if its somewhat-new owner Geely sees value in license fees or sees this symbol as a threat to its brand.

Hopefully, this all works out. We can’t help but wonder whether there would be no issue if the “Volvo” letters were removed…

Click for story at Hemming’s Motor News

Here’s the source of the logo

For fun, here’s the 1974 142 I once owned, complete with Prancing Moose magnets!